Latest Business News
Specs

Making Computing More Human with SPECS
Today, we're showing what you can do with SPECS, including new augmented reality (AR) experiences, SPECS Intelligence, innovative partnerships across industries, a new charging case with cellular connectivity, and SPECS First Look at Westfield Century City in Los Angeles, where you can try SPECS in-person starting October 1st.
Specs

New Ways to Work with SPECS for Enterprise
Today, we’re sharing new partnerships to enable SPECS AR glasses for enterprise, including new computing capabilities for field service, remote support, and retail.
Snapchat

Spend smarter this holiday shopping season with the Commerce Power Pack
New performance updates designed to make every dollar work harder
Snapchat

Snapchat and HBO Max Bring the wizarding world to Life
For Upcoming HBO Original Series Harry Potter and the Philosopher’s Stone
Specs

See for Yourself: Watch the SPECS Launch on September 16
We’re excited to host the launch of SPECS, our new augmented reality glasses that make computing more human, on Wednesday, September 16th in Los Angeles, California.
Snapchat

Powering Agency Success: How Snapchat Is Fueling Client Growth in 2026
Today, we're introducing new Business Manager enhancements and expanding our Indy Agency Partner Program into France and the UK, reinforcing our commitment to helping agencies deliver full-funnel impact for their clients.
Snapchat

Snapchat and OUTFRONT Media Bring Live AR Spectacle to Times Square
Today, Snapchat and OUTFRONT Media debuted Crowd Created, a live AR spectacle in Times Square, with HBO Max as the official launch partner for House of the Dragon Season 3, premiering June 21.
Snapchat

Human-First, AI-Enabled: Snap’s Latest Ads Innovations
Today, Snapchat is introducing a new suite of AI-powered capabilities across our ads stack.

