
See for Yourself: Watch the SPECS Launch on September 16
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Snapchat
Rewarding Authentic Creativity on Spotlight
Spotlight recommendations will increasingly prioritize authentic, human-made creativity.
Specs

See for Yourself: Watch the SPECS Launch on September 16
We’re excited to host the launch of SPECS, our new augmented reality glasses that make computing more human, on Wednesday, September 16th in Los Angeles, California.
Snapchat

Powering Agency Success: How Snapchat Is Fueling Client Growth in 2026
Today, we're introducing new Business Manager enhancements and expanding our Indy Agency Partner Program into France and the UK, reinforcing our commitment to helping agencies deliver full-funnel impact for their clients.
Snapchat

Now Playing Brings Music Sharing to Snap Map
A new way to share your music with friends, straight from Spotify
Snapchat
How Location Sharing Is Redefining How Friends Connect
With location sharing, Snapchatters are turning everyday moments into stronger communication and real-world connection
Snapchat

Checking in on Snapchat+
Since launching in 2022, Snapchat+ and our entire subscription business has grown to more than 25 million subscribers globally, becoming an early example of how a paid layer can complement, not complicate, a free consumer social experience.
Snapchat

Snapchat and OUTFRONT Media Bring Live AR Spectacle to Times Square
Today, Snapchat and OUTFRONT Media debuted Crowd Created, a live AR spectacle in Times Square, with HBO Max as the official launch partner for House of the Dragon Season 3, premiering June 21.
Snapchat

Human-First, AI-Enabled: Snap’s Latest Ads Innovations
Today, Snapchat is introducing a new suite of AI-powered capabilities across our ads stack.
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