Introducing Snap OS 2.0

As we look forward to the public launch of Specs in 2026, we’re excited to introduce Snap OS 2.0, which both offers our community a new interface and makes possible Lenses that will bring utilities, like enjoying content, browsing, and staying in touch – to Spectacles.

Today we’re excited to introduce two new ways to personalize your chats: Infinite Retention and Group Streaks.

An interactive course to educate teens and families about online risks and how to help protect themselves.

Snap CEO Evan Spiegel sent the following note to team members on September 8, 2025.

Today we’re introducing the Imagine Lens, our first Open Prompt Image Generation Lens.

A suite of new products and optimizations designed to help app marketers of any size reach their business goals on Snapchat.

Unlock games, exclusive content, and see your local McDonald’s transformed

How Snap Research is Poised to Shape the Future of Creative Digital Technology