
Lens Fest 2025: Building the Next Decade of AR Together
Latest News
Today, Bitmoji is woven into so many of the ways we connect both on and off of Snapchat — from profiles and Snap Map, to AR Lenses and stickers in Chat, text or even email.

In celebration of the release of Zootopia 2, Snapchat has teamed up with Disney on a first-of-its-kind marketing campaign that brings the world of Zootopia to life, both on and off the app.

For the launch of The Outer Worlds 2, fans can transform the night sky into Moon Man’s playground

We’re making the Imagine Lens available to all Snapchatters in the U.S., no subscription required

2025 marks a defining year for our global developer community. We’re celebrating a decade of Lenses, witnessing the incredible power of AI to transform how we interact with the world, and preparing to launch Specs publicly next year.

While other platforms fight for attention in an endless scroll - as the second most preferred platform for consumers globally - Snapchat is where real conversations happen between close friends and family.

We want to make sure that our community can continue to store all of their Memories over the long term, so we are introducing new Memories Storage Plans to support Snapchatters with more than 5GB of Memories.

Snapchat today announced strong momentum in India’s creator ecosystem, driven by surging content engagement, rapid growth in new creations, and a rising community of Snap Stars the platform’s premier creators.

Snap Inc. is a technology company
We believe the camera presents the greatest opportunity to improve the way people live and communicate. We contribute to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. Our products and services are designed to enhance relationships with friends, families, and the places around you.
Over 900 Million
use Snapchat every month, on average.
Over 350 Million
Snapchatters engage with augmented reality every day, on average.
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