Celebrating Six Months of Spectacles with New Lenses and Platform Features That Get You Outside

New offering gives advertisers a powerful way to connect with Snapchat’s creator community

A new way to create immersive, generative AI advertising on Snapchat

Featuring a new badging tier for agencies with high growth potential and exclusive resources to help agencies of all sizes succeed on Snapchat.

We're bringing even more Bitmoji fashion and apparel to our community, including new spring styles and an expanded Prada x Bitmoji collection

To celebrate six months of Spectacles, we’re announcing new Lenses and platform features, another way for AR developers to be rewarded financially, as well as sharing a candid interview featuring our CEO, Evan Spiegel, and Spectacles developer, Aidan Wolf. 

We’re introducing the first of our new advanced AI video Lenses available now exclusively for Snapchat Platinum, our premium subscription tier.