With over 375 million daily active users, Snapchat Sounds offers a powerful distribution tool for artists and creators to share their music globally. Sounds provides an effective way for artists to lead fans to discover new music and listen on streaming services, while making content on the platform a more fun and immersive experience to share with friends.
Today, we are thrilled to announce the Sounds library is expanding with Snapchat's new music licensing deals with United Masters and two new European collection societies. These partnerships will add local artists' music to the Snapchat Sounds library, allowing Snapchatters more options to innovate and easily embed licensed music into their messages and Snaps across Snapchat's platform and creative tools like augmented reality Lenses.
This month, music licensed from the following organizations will be available in Sounds.
- Netherlands: BUMA/STEMRA
- Switzerland: SUISA (Swiss Co-operative Society of Music Authors and Publishers)
Snapchat currently has deals with major and independent record labels and music publishers around the globe, including Universal Music Group, Universal Music Publishing Group, Sony Music Entertainment, Sony Music Publishing, Warner Music Group, Warner Chappell, Kobalt, Distrokid, BMG, NMPA publisher members, Merlin, Empire Distribution and over 9000 independent music publishers and labels.