25 May 2023
25 May 2023

Snapchat Introduces New Band Tees Collection For Music Fans!

Today we're excited to announce our first-ever Band Tees collection, a new way for music fans around the world to support the artists they love and express their fandom through their Bitmoji outfit.

Today we're excited to announce our first-ever Band Tees collection, a new way for music fans around the world to support the artists they love and express their fandom through their Bitmoji outfit. For the first merch collection, we've teamed up with Republic Records to release 6 new digital merch tops from some of today's biggest recording and touring artists: Greta Van Fleet, Jonas Brothers, Kim Petras, Lil Wayne, Metro Boomin and Nicki Minaj.

How to get the Band Tees collection merch for your Bitmoji:

  • Go to Snapchat, and tap the Profile icon on the top left hand corner to find your Profile screen.

  • Tap on your Bitmoji and then tap on 'Change Outfit'. From there, you'll see the Band Tees collection available under the Outfits, Tops and Outerwear tabs in the Bitmoji Fashion section of the avatar builder.

With the launch of the new collection of Band Tees for Bitmoji, we are broadening the overall music experience even more by unlocking a tremendous new opportunity for artists and record labels to reach a highly engaged new audience on Snapchat and all other apps that integrate Bitmoji.

Our community loves to express themselves with music and artist fandom on Snapchat. With over 750 million monthly active users and over 250 million Snapchatter engaging with augmented reality every day, Snapchat's Sounds, AR Lens technology and our Live Nation partnership have proven to be a powerful distribution tool for artists and creators to expend their creative canvas and share their music globally. For Snapchatters, adding a Sound to a Snap or an AR Lens deliver hyper-expressive and immersive music experiences that enable music discovery and new ways to express fandom by showing support for the artists they love.

We can't wait to bring you the coolest digital merch from today's top acts!

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