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Snap and Qualcomm Expand Strategic Collaboration

Long-term agreement brings Snapdragon XR solutions to future generations of Specs, strengthening the platform for developers and customers

Topic Chats: One of the Internet’s Most Active Group Chats

The #marchmadness Topic Chat has quietly become a go-to place where thousands and thousands of fans are reacting to the tournament together — live.

Still Spotlight… But Still Real

Yesterday’s April Fools’ moment renaming Spotlight to “Reals” was all in good fun–a playful nod to the authentic, unfiltered content our community shares every day.

Spotlight… But Make It Reals

A New Name for the Moments that Feel Real. Starting today, Spotlight is now Reals.

Introducing AI Clips in Lens Studio

Today, we are introducing AI Clips in Lens Studio, a new AI-powered Lens format that transforms a single photo into a five-second video using a closed prompt system.

壮观：乔纳森·约的增强现实艺术展在美国西南偏南音乐节 (SXSW) 首次亮相

继其备受赞誉的全球首展之后，《壮观：乔纳森·约的增强现实艺术展》将于 2026 年 3 月 15 日至 17 日在西南偏南音乐节 (SXSW) 举行美国首展。

Snap 直接营收业务年化收入运行率突破 10 亿美元，订阅会员社区已超过 2500 万 Snapchat 用户。

Snap 不断扩展的订阅产品组合——包括 Snapchat+、特效镜头+、Snapchat Premium 和回忆存储套餐——正在重塑公司互动变现的方式。

Snapchat 推出创作者订阅服务

我们正在 Snapchat 上推出创作者订阅服务，以深化粉丝互动，并为创作者解锁可观的收入来源。