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Latest Community News

To celebrate six months of Spectacles, we’re announcing new Lenses and platform features, another way for AR developers to be rewarded financially, as well as sharing a candid interview featuring our CEO, Evan Spiegel, and Spectacles developer, Aidan Wolf.

With a brand new NFL Creator Program, Snapchat Cam integrations, AR Lenses, and more!

We want to be the most developer-friendly platform in the world and empower developers to invest in building amazing Lenses.

Snap is launching a new creator-driven “Find Your Favorites on Snapchat” campaign in the US, reminding audiences where they can find and support their favorite content creators.


2024 was quite a year, and Snapchatters were busy talking up a storm with their friends and family and making memories for the years to come – and we have some stand-out stats to share!

We’re excited to continue supporting creators and announce a new, unified Monetization Program which not only places ads within a creator’s Stories and now, longer Spotlight videos as well.
