February 06, 2025
February 06, 2025

New Year, New Features

Whether you’re kicking off new resolutions or doubling down on existing habits, staying connected to friends and family, learning about the world around you, and expressing your own personal style are important all year round. To help jumpstart your 2025, we’re introducing new features including:

  • More Ways to Snap for Snapchat+: Snapchat+ subscribers will have access to a new feature called Snap Modes that adds even more tone, customization, and fun to the way you Snap with friends and family. Now, subscribers can do things like send self-destructing Snaps for those “you had to be there” moments that vanish if they are not viewed within a set time frame. (And look out for more Snap Mode options coming soon!)

  • Custom Gen AI Stickers: Snapchat+ subscribers in the US will have access to special stickers generated to match their message. Just start typing in the chat bar and tap the sticker search button to see an AI generated sticker that includes your text! 

  • Fresh Looks for Bitmoji: Give your Bitmoji a wardrobe refresh with even more styles to choose from, including new long skirts and dresses. With Valentine’s Day around the corner, we’ll also offer new themed looks featuring a heart-shaped purse and a fun and fuzzy heart costume.  

  • An AI Lens Worthy of Award Season: Ready for your close up? See yourself and a friend starring on a movie poster with the help of AI. 

Happy Snapping!


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