June 04, 2023
June 04, 2023

An Update On Our German Community: 15 Million And Growing!

Globally, 750 million people love to use Snapchat every month because it’s a place where they can connect with their friends, express themselves, and learn about the world. It’s why our community continues to grow - and today we're thrilled to announce we have over 15 million monthly active users in Germany!

To celebrate this milestone, we thought we'd share a few fun facts about German Snapchatters:

  • Although we are loved by Generation Z, almost 40% of Snapchatters in Germany are 25 years or older. 

  • In Germany, Snapchatters open the app an average of 30 times per day - to chat with friends and family, watch highlights of their favorite shows, or share moments from their lives.

  • 75% use our augmented reality lenses daily to express themselves creatively, have fun, and even try on and buy clothes.

One main thing unites them - a love for a platform that’s fun, no pressure, and stands for genuine connections between friends, family, and the world.

Thanks to our German community for snapping with us!

See our SEC filings for details on how we calculate user metrics

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