Snap Supports Emerging, Independent Artists and Sounds Creators with New Fund

Snapchat has proven to be a powerful distribution tool for artists and creators to share their music globally, and for Snapchatters to discover and share new music with their real friends. Since launching Sounds, videos created with music from Sounds on Snapchat have collectively resulted in over 2.7 billion videos created and more than 183 billion views!

We are excited to announce our first-ever Snapchat Sounds Creator Fund - a new grant program designed to recognize emerging, independent artists for the critical role they play in driving video creations, inspiring internet trends and defining cultural moments. "We want to support the independent and emerging artists that are driving creation on Snapchat," said Ted Suh, Global Head of Music Partnerships at Snap. "By providing meaningful grants and creative support, our goal is for artists to feel empowered to continue creating and pursue a career in music."

Snap will work with UnitedMasters and DistroKid to distribute grants totaling up to $100,000 USD per month for the next several months to eligible top Sounds creators who are distributing music on Snapchat Sounds via UnitedMasters and DistroKid and driving the creation of content across the platform. Popular Sounds will also have the opportunity to be included in our Sounds product playlists, in a Snapchat Lens, or in Spotlight. Artists must be based in the U.S. and age 16+ and, where applicable, have parental consent (Terms).  

We’re thrilled to inspire the creators that inspire us all!