Snapchat+: 11 Million Subscribers

Today we’re excited to share that Snapchat+, our subscription service that offers access to early and exclusive features, now reaches more than 11 million subscribers.

In 2022, we started Snapchat+ with just six experiences, and within just a few weeks, we hit 1 million members. Now subscribers have access to over 40 exclusive features, including Chat Wallpapers, Custom App Icons, and AI Bitmoji Pets. Our Snapchat+ community has also been first to try some of our favorite features, including Snapchat for Web and My AI, now available for Snapchatters globally. 

We’re excited to continue to grow and evolve this service that Snapchatters love with features that help them be their most authentic selves and deepen their connections with friends, family, and the world around them. 

Happy Snapping!