On Snapchat there are so many ways to express yourself and celebrate your unique friendships. Today, we shared new updates that help you stay in touch with the people who matter most — your friends and family.
Every month, more than 100 million Snapchatters keep in touch through voice and video calling.1 Now, you can get even closer to your friends with calls… literally, with new Calling Lenses that let you break free from the grid and appear together, in one frame, and soon, even play games and solve puzzles while you’re virtually face-to-face.
Since 2013, you’ve shared your life with friends through Stories, and now there are two new ways to show what you’re up to. The first is a new type of Story called ‘After Dark.’ Next time you’re up late studying or hanging out, add to the After Dark Story. Come morning, see the Story unfold to debrief on the night. The second is Communities, a feature that lets you share your perspective with classmates. Throughout the month, Communities will be rolling to additional schools.
While Snaps and Chats are designed to delete by default, some Snaps are too good not to save. In fact, flashbacks made from Snapchat Memories are viewed over one billion times each day, and now, we’re bringing these throwbacks right into your conversations with friends, so you can relive the moments made up of your favorite Snaps you’ve saved together.2
Speaking of Snap Map, we’re adding a new location sharing option, making it easier to catch each other on the go. Plus, look out for new landmarks standing out in 3D, plus new tags on the places that were buzzing last night among friends and the broader Snapchat community.
On Snap Map and beyond, 1.7 billion Snapchatters show up as their Bitmoji.3 This year, we added shoppable fashion so your Bitmoji could not only look, but also dress just like you. Soon, we’ll have even more styles to choose from, and it will all come to life in a new dimension with an updated avatar style that’s more expressive and personal.
Bitmoji fashion isn’t the only way to stand out from the crowd. Today, more than 3 million Snapchatters are customizing their Snapchat through the exclusive features available through Snapchat+, and soon, Verizon customers who want to upgrade can purchase a subscription through their +play platform.4